Water features have become quite fashionable with event rentals companies. This is because they add oodles of life to any event and have a soothing effect on the guests. In addition, water features are accepted because they create a white sound that drowns out any back ground noise that event organizers do not want. For example, if you have a trade show going on and you wish to draw attention to a specific item in the show but cannot decide how to go about it. Placing items that you want to dram attention in front of a customized water feature will definitely get the result that you want. So at any promotional event, one is sure to come across firms that use water features to have an edge over their competitors. Another reason for having a water feature, especially outdoors is to have people gather around your stand in the process. Events that have water features normally stand out from other events. If it’s an outdoor party, a custom made fountain, or a garden water fall is sure to attract attention from the guests. Before you know it, the most entertaining circles are present around them because of the ambience that they provide.